Créer ma boutique à Toulon – Nos 5 conseils digitaux

Créer ma boutique à Toulon – Nos 5 conseils digitaux

Créer ma boutique à Toulon

Nos 5 conseils sur votre stratégie digital

1- Inscrivez-vous sur GoogleMyBusiness

Important, inscrivez votre boutique / commerce sur GoogleMyBusiness. Cela vous permettra d’avoir une fiche d’entreprise personnalisé, qui apparaitra notamment sur GoogleMap. Ainsi les gens pourront vous trouver plus facilement. Pensez également à bien personnalisé votre fiche, avec l’adresse de votre site web.

2 – Créez-vous un site web, même simple

Seconde étape, créez-vous un site web. Même simple. Ne visez pas la perfection. Présentez-vos projets et mettant en avant vos atouts. Comment avoir un projet web pas trop cher  ?

Contactez plusieurs prestataires, passez par votre réseau et n’hésitez pas à passer par des plateformes du type codeur.com. Faites attention à avoir  :
-> un projet sans engagement
-> la mention satisfait ou remboursé
-> Pas de mensualisation
-> Etre bien propriétaire de votre solution.

Astuce : passez par une plateforme comme https://themeforest.net/

3 – Créer votre contenu !

Du dynamisme ! Commencez à écrire du contenu. Compliqué ? Non. Décrivez votre activité, mettez en avant une offr promo, un avis pro…. Cela aurait plusieurs avantages :

-> Cela influera positivement votre référencement
-> Cela vous donnera une expertise (on fait plus confiance à un pro qui connait son métier…)
-> Avantages concurrenciel

N’hésitez pas à passer par nos services.

4- Les réseaux sociaux

Même à Toulon 83000 ou le Var 83, vous devez y passer. Embêtant ? Non. Après avoir crée vos pages PRO, il vous suffira d’y déposer vos contenus créer précédemment, au moins 1 fois par semaine. je vous conseil : Google+, Twitter et évidemment l’incourtournable Facebook.

5- Vos premières campagnes pubs à 0€

Oui ! Des campagnes pubs à 0€ c’est possible. Il suffit de demander un bon d’achat à 85€ à Google et le tour est joué.
A 0,50€/clic, cela vous donnera 170 visites, avec un taux de transformation à 4% cela vous donnera 8 clicks. Immaginons que votre panier moyen est à 200€ (c’est un exemple), cela générera 1600€. Si votre marge est de 50%, cela fera 800e in the poket !

Pensez aussi à votre campagne Facebook, mieux ciblé et bien moins cher, ainsi qu’Instagram, Twitter et Bing, qui peuvent être d’excellent atout.

 

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Benoit Lecourtier
benoit@lecourtier.net

Créateur de l'agence lecourtier.net, passionné et expert dans la création de site internet et le référencement naturel SEO, mes 15 années d’expériences en agence web et com m'ont permises de mettre en place des services plus transparents & moins onéreux.

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